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hair-foam

hair-foam

soft-touch styling mousse

$26
$26
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Hair-Foam is a lightweight, reparative styling foam that creates soft, touchable definition without the crisp, sticky, or crunchy finish of traditional mousses.

what it does

defines + holds - Creates soft, featherlight curl definition while providing hold.

no crunch - Leaves curls flexible, touchable, and soft without crispness or stiffness.

lightweight styling - The airy formula distributes easily through the hair without the heaviness or buildup of a cream or gel.

treats while you wear - A reparative formula helps care for damaged hair while you style.

the science

definition that treats hair while you wear it. Most mousses trade hold for damage, relying on fillers that can leave hair stiff, crispy, and prone to breakage.

Hair-Foam glides on creamy but dries airy, using a lightweight, reparative base rather than drying alcohols or heavy film-formers.

the scent

fragrance-free, with a faint natural jasmine note.

Hair-Foam is formulated fragrance-free. Any faint jasmine scent comes from the formula itself rather than an added fragrance, making it easy to layer under whatever scent finishes the style.

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🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe 🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe 🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe 🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe 🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe 🌱 clean + vegan 🐇 cruelty-free 🫶🏾 paraben free 🫧 silicone free 💞 damage repair 🌝 color safe

hair-foam on you

BREAD is here for the essentials, the must-haves. hair-foam makes definition and hold easy, so you can spend less time doing your hair and more time doing anything else.

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how to use

1
wet or dampen hair before application.
2
glide hair-foam from root to tip in sections, ensuring even distribution.
3
scrunch curls from tip to root for curl definition.
4
diffuse or air-dry to reveal curls.
1
wet or dampen hair before application.
2
glide hair-foam from root to tip in sections, ensuring even distribution.
3
scrunch curls from tip to root for curl definition.
4
diffuse or air-dry to reveal curls.

why we made this

we wanted to create a hair-foam that beat all the old allegations. A mousse that gave you much needed hold and definition, without all the fillers, damage, and breakage that comparable mousses gave. so, we developed hair-foam - an expertly formulated alternative, packed with better-for-you ingredients, that actually treats your hair while you wear. hair-foam glides on creamy, but dries airy, crunch-free and weightless - for swishable definition, frizz control, and a glossy seal.

Key Ingredients

Biomimetic Silk Proteins:Plant-derived proteins that mimic silk's moisture-binding properties to help seal in hydration.
Vegan Keratin:Plant-derived keratin that increases curl elasticity, manages frizz, and boosts shine.
Terabond™: A bond builder that helps repair damage from the inside out.
Clean + Vegan
Cruelty Free
Paraben Free
Silicone Free
Damage Repair
Color Safe
Ingredients: Water (Aqua), Propanediol, Glycerin, Polyquaternium-55, Phenethyl Alcohol, Cocamidopropyl Hydroxysultaine, Panthenol, Sodium Chloride, Sodium Phytate, Ethylhexulglucerin, Aspergillus Ferment, Phenoxyethanol, Caprylyl Glycol, Arginine, Yeast Amino Acids, Tetrasodium, Glutamate Diacetate, Wheat Amino Acids, Cocamidopropyl Dimethylamine, Arginine HCL, Serine, Threonine, Lactobacillus Ferment, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Tocopherol, Sodium Hydroxide.

does hair-foam work on coily/textured/type 4 hair? - +
yes! hair-foam defines every curl and coil. our founder, Maeva is a 4C girlie, and specifically formulated hair-foam to work on her tight textured hair.

how we compare

 
Bread
Others
🫧clean ingredients
✨40+ beauty awards
🤝🏽black owned
💕woman owned + operated
🐇vegan and cruelty free